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Business SWOT worksheet

Organize a product or business brief into strengths, weaknesses, opportunities and threats, then connect the four groups to proposed actions. Useful for preparing a planning discussion from facts you already have.

phuryn on GitHubUpdated Oct 13, 2026MIT
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How to use it

Beginner. Supply the product description, constraints, competitor context and dated supporting facts. Request a SWOT matrix plus three proposed actions with owners and measures. Mark unsupported market statements as assumptions and review the priorities with your team. Output is a planning worksheet; no account access or external delivery is required.

The instructions themselves are not copied here. They stay in the author’s repository at the version below, so open them there and follow the author’s own steps.

Open the instructions at this version

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Nothing beyond working with the text you give it.

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Source, licence and checks

Written for (as the author states)Claude Code, Claude Cowork
Checked as a prompt forCodex, Claude. The instructions can be given to these tools as a prompt; LuluSkill did not run them.
Licence and authorMIT licence, by phuryn on GitHub. If you copy or share the instructions, keep the author’s copyright notice and the licence text with them.
Pinned versionThis page describes commit c68487d721e4 of pm-product-strategy/skills/swot-analysis/SKILL.md. A newer version in the author’s repository is not covered until it is reviewed again.
Automated scanPassed (lowest risk), on Oct 13, 2026: 2 files checked, 0 findings. The scan looks for patterns such as shell commands, web requests, credential access and instruction overrides. It does not run the Skill and is not a full security audit.
ReviewRecorded on Oct 13, 2026 by LuluSkill’s AI project supervisor on the owner’s behalf. It checked the source, the licence file, the scan result and this description. It is not a human review and not a legal opinion.

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